2025 WINNERS
Loeries Official Rankings
The 17 judging panels for Loeries 2024 are made up of over 180 judges from across Africa and the Middle East.

Loeries Judging Panel

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Media Innovation

Serigne Barro

Chief Executive Officer, Dentsu Francophone SSA
Senegal
Design

Seyoan Vela

Chief Creative Officer, Living Room
UAE
Live,PR,OOH

Sibu Mabena

Founder & Chief Creative Officer, Duma Collective
Johannesburg
SA Non-English

Sinethemba Masiku

Senior Conceptual Copywriter, M&C Saatchi Abel Group
Johannesburg
Student

Sithabile Kachisa

Marketing Lead: Sub-Saharan Africa, Spotify
Johannesburg
Film, Film Crafts

Steve Babaeko

Chief Executive Officer & Chief Creative Officer, X3M Ideas
Nigeria
Live,PR,OOH

Sunshine Shibambo

Director Integrated Marketing, The Racket Club
Johannesburg
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