Till Hohmann

 

Till Hohmann 

CCO, Geometry, EMEA


 

Since late 2019 Till leads WPP’s premier creative commerce agency Geometry across 15 offices, including Capetown, in the diverse EMEA region as Chief Creative Officer. A role all about accelerating the network’s ability to deliver connected commerce solutions and experiences for some of the world’s most exciting brands. This demands a decidedly media-neutral and channel-agnostic approach as well as a focus on work that actually drives conversion.

It’s this approach and focus Till has built his 20+ year multinational career on. He has lead units, offices, countries and regions at famous creative independent agencies as well as powerful global networks – out of Germany, the UAE and Singapore. His work for brands such as BMW, Mercedes-Benz, GSK, The Economist, ACDelco, Unilever and many more has won 450+ industry awards across all disciplines at all major industry competitions.

And while much of this work has been about delivering integrated solutions at scale, for Till there has always been a strong focus on exceptional audiovisual content and film as the emotional core of a campaign. This is why he is looking forward to work with the exceptionally talented jury to identify the best film craft of the region.