Print Crafts

Martin Schlumpf 
Creative Director and Storyteller, Joe Public
Johannesburg

He wants to tell stories that people can relate to. As advertisers we have the power to put ideas into the world through the stories we tell. These ideas can move and inspire people on a very personal level if they’re told in an honest and authentic way. Stories can change the world. With almost 20 years’ experience in advertising I have worked across all disciplines including brand, retail, activations, design, digital and mobile. He has helped build big established brands and he's been part of launching new and exciting ones. He has worked across all industries from banking to fried chicken and He has led numerous full 360-degree campaigns that are fully immersive and designed to engage customers at every touch point. Ranked 6 th and 11 th Creative Director in Africa and the Middle East according to the Loeries Official rankings for 2018 and 2019 respectively. From lions to pencils to birds, he has won numerous awards both locally and internationally.