Public Service Award
In 2019, the Public Service Award will provide the recognition deserved for outstanding creative work in this sector. This new award was conceived with the intention to reward campaigns created for charitable work.

All work that is marked as public service or charity on the entry form will be eligible for the Public Service Award. Once the Gold winning work has been selected at the end of Judging Week, the Loeries Chairperson, Tseliso Rangaka, and one additional judge will select the winner of this special award - which will be presented at the final awards evening.

Brand South Africa Young Creatives Award - WIN $5000:
The Brand South Africa Young Creatives Award recognises outstanding achievement by talented individuals at the beginning of their careers (27 or under), working in any area of brand communication. The award consists of a cash award of $5000. Entry is free, but subject to the Loeries standard terms and conditions which can be found on the link at the bottom of this page. For more information on the award click here.

Creative Future Scholarship - receive a full scholarship to kickstart your career in creative communications!
The Loeries initiated the Creative Future Scholarship in 2008 to encourage and enable creativity at grassroots level, by assisting learners from a disadvantaged background to study brand communication at a tertiary institution. Last year, the scholarship was awarded to Khanyisa Rosemary Mabasa from Allen Glen High and Keamohetsoe Tsima from Pro Arte Alphen Park. Khanyisa will be studying at AAA School of Advertising Johannesburg while Keamohetsoe will be attending Vega School, Johannesburg.

The Creative Future Scholarship covers just about everything - fees, study materials, accommodation and living expenses. Plus it offers mentorship, internship and employment in the communications industry. Unlike other education funds, this programme goes to high schools across the country, builds awareness and seeks out talented individuals. Through this process, learners who would otherwise be unaware of the opportunities available, are brought into the creative industry.


Street Pole Award - WIN A TRIP TO CANNES: The overall winner of the ADreach Street Pole category will automatically be entered into the outdoor category at the Cannes Lions Festival. In addition, the winner gets a trip for two to attend the event in Cannes. NOTE: Street-pole entries may have flighted on any street-pole media and the category is NOT restricted to ads that have only flighted on ADreach poles.

If you have flighted (or will be flighting) a street-pole campaign with ADreach between 1 June 2012 - 31 May 2013, you could be one of the 5 campaigns selected to receive a FREE ENTRY into the 2013 Loeries. Plus one of these lucky five will be selected to win a Loeries Rockstar ticket package for Loeries Creative Week Cape Town (accommodation and travel not included).

•    ADreach Integrated Campaign Award - WIN R100,000 WORTH OF MEDIA SPACE: The winning brand will receive R100,000 worth of street-pole media space with ADreach.

•    Adams & Adams Young Creatives Award - WIN A TRIP TO CANNES: Recognising outstanding achievement by talented individuals at the beginning of their careers (27 or under), working in any area of brand communication. Entry is free and the award includes a Gold Loerie and trip to the Cannes Lions Festival.

•    Antalis Creative Use of Paper Award - WIN TWO APPLE IPADS: All paper-based entries in the Communication Design category are automatically eligible for this award. The winner receives a Gold Loerie and two Apple iPads for the creative team.

•    The Times Newspaper Award - WIN A SPECIAL PRIZE: The overall winner of the Newspaper category will receive a special prize.

•    New Voice Award - WIN A SPECIAL PRIZE: The aim of this award is to promote the production of non-English radio advertising. Only ads in one of South Africa’s official languages can be entered. Unlike all other categories, entries can be pro-active and do not need to have flighted. NOTE: Non-English radio entries that have flighted may be entered in the New Voice category OR the main Radio category, but not in both.