Facebook Student Challenge 2019
In partnership with the UN Women’s Unstereotype Alliance thought and action platform, the 2019 Student Facebook Challenge brief was to create a powerful mobile-first Stories ad campaign for the United Nations’ HeForShe campaign. The objective was to increase awareness and facilitate positive, visible change on gender equality. Below were the two main winners of the challenge:
A Gold Loerie went to Vega School Johannesburg for ‘Know Her Name’
(Vini Xavier, Tshegofatso Kwele and Cara Brauckmann).
A Bronze Loerie was awarded to Mandela University, Port Elizabeth, for ‘Changing the Conversation’
(Sibuyiselwe Nhlangwini, Thembelihle Buthelezi and Mseki Ludwe Mkinase).
To download the brief for the 2020 Instagram Challenge click here