Jury President

Tara Mckenty
Creative Director, Google APAC

Tara Mckenty is our Google Digital Communication Jury President for 2019. She’s known for challenging and disrupting the status quo using her creative mind and mediums for social good, and has collected over a hundred awards during her advertising rebellion.

After casting a career in politics aside, Tara found her calling in the halls of Whybin\TBWA Auckland. It was here that she was named in Campaign Magazines Top emerging talent portfolio. Her Saatchi & Saatchi era was equally as decorative and the think-tank where she created a children’s book for OPSM testing children’s eyesight, a campaign that was recognised by the WARC 100 as the most effective in the world in 2016.

Tara now finds herself at Google where she thinks up smarter, creative uses for Google’s products and platforms for some of the biggest clients. Her work has included reuniting lost dogs with their owners for Pedigree, building immersive story-time platforms for Disney, creating LIVE AR space experiences in living rooms for the ABC, and co-founding the diversity initiative RARE supported by D&AD.

Panel TBC shortly.