DStv Seminar of Creativity
DStv Seminar of Creativity - Friday 18 August
The DStv Seminar brings the best of international thought leadership to the biggest gathering of the brand communications industry across Africa and Middle East. Our Jury Presidents, alongside industry leaders will share the value that creativity adds.
This one day only session, has limited seating and is not to be missed! Agencies, marketers and the brand representatives should attend for an opportunity to connect. Click here to buy tickets!
Co-founder and Chief Creative Officer
Washington DC, USA
Pum Lefebure is a co-founder and chief creative officer of Design Army in Washington, DC, where she oversees all creative coming through the agency's doors. An award-winning creative director and savvy business leader, Pum has dreamed up and developed numerous high-profile campaigns worldwide. The Thailand native brings a global sensibility to American design - a creative point of view that draws from different cultures and resonates with diverse audiences.
Guided by an international eye and entrepreneurial edge, Pum has helped expand the agency's client base and elevate its reputation as a trend-setter. Pum's hallmark is a distinctive union of the artistic and the commercial. With a rare balance of creativity, strategic thinking and industry know-how, she has proven that good design is the cornerstone of good business. Her work and words of wisdom have been featured in Huffington Post, Forbes, Entrepreneur, Fast Company, CMO magazine, Communication Arts and Adweek, to name just a few.
Pum regularly judges elite design competitions around the world including Cannes Lions, Clio, D&AD and Spikes Asia. She served as the President of the One Show Design jury, AdFest, and London International Awards. Her work has earned a plethora of awards, including D&AD, One Show, ADC, Red Dot, AIGA, SPD, and TDC, among others. She has has been asked to give design lectures and lead workshops from Copenhagen and Beijing to Monterrey and Moscow.
Pum excels at establishing the vision behind high-profile campaigns. Skilled in the creation and implementation of corporate identity, branding, conceptual design, she is known for her distinctive art direction. Pum has guided the design and development of an array of award-winning work. Her clients include the Academy Awards, Adobe, GE, Disney, Bloomingdale's, Ritz Carlton, PepsiCo, Washington Ballet, Neenah, Smithsonian and Lucas Film.
Pum was named as one of Adweek's Creative100 in 2016. Graphic Design USA named her as one of the top 50 People to Watch, and she was awarded as a Rising Star by the Washington Business Journal's Women Who Mean Business. Pum currently serves as a member of the Board of Directors for The One Club in New York.
Executive Creative Director
In 2016 Keith Cartwright was named in Adweek Magazine as the 50 top Creatives in the business, and was recognized by Advertising Age as a Media Maven for 2016. Keith Cartwright is currently Executive Creative Director at BSSP, the largest independent advertising Agency in California. There he’s responsible for creative leadership across all brands.
Keith Cartwright was previously the CCO and Founder of Union Made Creative in Culver City. Since opening in 2011 Union has garnered awards and media attention throughout its client roster, which included NikeLA, GE, Lego, and the San Francisco Film Society. Keith’s relationship with Nike was responsible for helping redefine Nike West, and launched #keepbuilding, the well-recognized campaign for the Lego brand breaking gender stereotypes in the toy category. To date #keepbuilding is the most viewed commercial in Lego’s history.
UNION was acquired by BSSP in 2016
Prior to UNION Keith was a SVP Group Creative at the Martin Agency in Richmond, Virginia. Prior to that he was Creative Director at Wieden+Kennedy, New York where he led the Jordan Brand account along with Nike Canada, and Nike New York. Keith was responsible for launching “Become Legendary” for the Jordan Brand which became the centerpiece across all marketing, and helped the Jordan Brand reach a billion dollars in sales for the first time in its history.
From 2004 -2006 Keith was a Creative Director at TBWA Chiat Day. While at Chiat Keith was responsible for the Adidas Brand, Ray Ban, Persol, and Motorola. During his tenure at Chiat they were recognized by Cannes as Agency of the Year and Adidas was recognized as Advertiser of the year.
Keith has been awarded and recognized by every major awards organization in his field including; The One Show, Clio’s, AICP, AIGA, Addys, Art Directors Club, The London and New York Festivals and D&AD and Cannes. Keith has been a member of the award show jury for AICP, Art Directors Club, Addys and Cannes.
Chief Creative Officer
Jung Von Matt
Götz Ulmer was born 50 years ago in Stuttgart, Germany. He studied Graphic Design and startet his career in 1995 as a Junior Art Director at Jung von Matt. Boringly enough, he's staying in the very same agency for 20 years now.
Götz was honored with numerous awards for clients like Vodafone, MINI, eBay, Audi, Mercedes and the Hamburg Philharmonic Orchestra in international advertising festivals and judged most of them: Cannes, OneShow, DA&D, Clio, New York Festivals etc.
Till today he has no clue how he could accomplish that.
Chief Creative Officer
Markus Maczey is a 1976 born bavarian creative director.
After more than 10 years as a designer and art director in traditional advertising agencies like Jung von Matt and .start, he started 2008 at the Serviceplan Group as an executive digital creative director. In 2016 he was named CCO of the Plan.Net Group and oversees the creativ output of the national and international offices. His work has been recognised at Cannes Lions, D&AD, LIAA, Eurobest, Webby and many more.
See the speaker videos from our 2016 thought-leaders:
2016 SPEAKERS (Click on a name to view the video presentation):
Chairman, CEO, CCO at Amusement Park
Los Angeles, USA
Digital Creative Director at Marcel Sydney
Creative Partner at Mr President
Global Chief Creative Officer at FCB
New York, USA
Vice President: Personal Care at Unilever
Vice President: Global Business Marketing at Facebook
New York, USA
Google Creative Lab - Lead
Watch the 2015 speaker videos here:
2015 SPEAKERS (Click on a name to view the talk):
If you missed out on the 2014 Speakers, watch the talks below
2014 SPEAKERS (Click on a name to view the talk):
- Patrick Baron, Executive Creative Director of McCann Australia & O’ Melbourne
- PJ Pereira, Chief Creative Officer and Co-Founder of Pereira & O’Dell - San Francisco
- Rob Newlan, Head of Europe, Middle East and Africa, Facebook Creative Shop
- Stephen Doyle, Creative Director of Doyle Partners - New York City
- Yaw Nsarkoh, Managing Director, Unilever - Nigeria
- John Vlismas, Comedian - South Africa
You can still watch the 2013 Speakers online!
2013 SPEAKERS (Click on a name to view the talk):
- Debbi Vandeven, Chief Creative Officer at VML, Kansas City
- Geoffrey Hantson, Executive Creative Director at Duval Guillaume Modem, Belgium
- Gotz Ulmer, Executive Creative Director at Jung von Matt, Hamburg
- Jason Little, Creative Director at Re, Sydney
- Marijn van Tiggelen, EVP of Unilever Africa
- Tim Horwood, Creative Director, Viacom International Media Networks
- Graham Warsop, Founder and Chairman, The Jupiter Drawing Room South Africa