Creativity Adds...

The Loeries recognise that creativity and innovation are vital business tools for communication within the brand communication industry of Africa Middle East.
The real value of creativity can be found in everything from a fresh perspective, to intelligence, to an unusual insight, to an unexpected dimension and even to impact & merorability. But most importantly, creativity adds that invisble connection between a brand and the consmer's heart.

To business, to brands, to the economy and to life.

  As the biggest gathering of our industry in Africa Middle East, the Loeries reward & inspire both innovation and relevance across all spheres of brand communication.
If you have produced quality work from architecture to music videos or even service design - you should enter. More

DStv Seminar of Creativity

The 2016 DStv Seminar will be hosted on Friday 19 August 2016, as part of Loeries® Creative Week™ Durban.
This is a chance for the Africa Middle East region to hear about the latest trends in brand communication from our Jury Presidents, and other global leaders.

DStv Seminar of Creativity

Loeries® Creative Week™ Durban

As the brand communication hub, Durban will the host Loeries® Creative Week™ from Monday 15 to Sunday 21 August for the most desired industry networking festival for African Middle East. The industry will connect for 7 days of creative inspiration, MasterClasses, networking and rewarding the best innovative work from across our region, in the warmest place to be.